Bemberg™ by Asahi Kasei presents Velutine™ Evo
First fabrics made with Infinity
BembergTM by Asahi Kasei presents its brand VelutineTM Evo, another smart finishing technology, developed by Asahi Kasei’s Japanese laboratories for BembergTM. It introduces a new method of fibrillation that makes fabrics look more ‘relaxed’ and feel soft and sensitive. The company’s ongoing innovation means that VelutineTM Evo is also environmentally friendly, cutting CO2 emissions and water consumption (30% lower greenhouse gas emissions and 40% less water).
With VelutineTM Evo, Asahi Kasei is thus offering smart solutions and values that meet the requirements of both the new market and contemporary consumers, which are major factors for all BembergTM partners wishing to deliver innovative and responsible solutions that are truly reliable, high value and high quality. The presentation of the new VelutineTM Evo technology began with Infinity, a key manufacturing partner of BembergTM based in Rovereto in Trentino-Alto Adige, which offers a special creative range that has long set the company apart on the market, together with great attention to detail and quality.
The search for and experimentation with new materials and finishes are part of Infinity’s everyday work and results are guaranteed through a focus on traceability, certification and quality control throughout the process. Every material is carefully selected from a sustainability standpoint, while the chemical impact of fabric treatment is also taken extremely seriously. These points provide the perfect backdrop for BembergTM to launch VelutineTM Evo on the market.
