Pop forcing | Junya Watanabe

From the Junya Watanabe S/S 2023 men’s collection, the Pop Forcing inspiration for S/S 2024 menswear features: Warhol quotes, desecrating irony, fetish objects, Coca Cola red.

Explore all the style tips for the S/S 2024 season.

Junya Watanabe

man on the catwalk wearing dark jacket and trousers and red t-shirt with Coca-Cola logo

Junya Watanabe

man on the catwalk with crumpled jacket with Campbell patch and baseball cap

Claes Oldenburg

contemporary art installation with giant saw

Ad van Hassel

2 Campbell logo candy sculptures

libreriamo.it

patchwork with Michelangelo’s David and Campbell cans

color palette with pantone codes

Paolo Camporese

sculpture of a man with a can of Coca-Cola on his head