The Fashion Soul of the Jungle

On the occasion of the Salone del Mobile 2026 in Milan and the even more iconic Fuori Salone, the innovative Urban Jungle project is enriched through a unique partnership with Zoom on Fashion Trends — a leader in publishing, information, special projects and services for the fashion sector — and D Green Design, a company specialising in nature-inspired scenography and installations. The collaboration features the exhibition involvement of four top companies, suppliers of materials for the most prestigious Maisons in the fashion system, under the direction of Peter Vlab, the creative behind D Green Design, who signs the scenographic design. The aim is to inspire imagination and evoke further tactile emotions throughout the journey of this Milan Design Week.

Emmetex brings to Urban Jungle its signature Jungle Table, enriched with decorations, fabrics and objects of value for discerning eyes and souls attuned to sustainability. Visitors can also admire the company’s historic label — its core product — specially created for the event in an extra-large format measuring an impressive 50 x 150 cm! No longer merely descriptive of the scenographic Jungle Butterfly Tree, it becomes its sensory identity card, much like the garments for which it serves as an authorial seal.

The jungle comes alive with silk lianas that cascade from above, wrapping around and gently caressing visitors as they venture along the path. Tintunita has selected its finest fabrics to offer an unforgettable experience, reaching its peak sensory expression in the Touch-Me table.

Unizip moves us with a thematic concept linked to the jungle’s paper leaves: life is a paper threshold — each tooth of the zip is a step between desire as it blossoms and the silence that preserves it. Four metres of a unique design object flow among flowers and leaves, opening the two sides of a giant monstera: a narrative of vulnerability and longing.

Finally, the Urban Jungle project becomes a magnetic intersection between a precious thread of ancestral craftsmanship —macramé — and the poetic fragility of paper leaves. To communicate this remarkable union, Ricamificio Vanoni — a company that makes the dream of beauty its manifesto — acts as its spokesperson through a language that evokes touch, dream and urban exoticism. Its materials become a tactile journey that opens the doors to the fashion jungle.

An immersive and visionary experience not to be missed at Via Tortona 35!