according to Brugnoli

Face to face with Massimiliano Denna

What are the main steps you have taken towards sustainability?

We have always worked on become more sustainable. Years ago, we introduced all the fibres with sustainable innovations that could guarantee the same quality and performance as our standard items: bio-polyamide (we were the first to offer it as early as 2015) which we used to create our Br4® technology – a low-impact textile production process that has received two international patents; recycled polyamide (pre- and post-consumer); fibres with accelerated biodegradability and low impact in the marine environment. To improve sustainability, it’s not just about what fibres you choose but also where and how fabrics are manufactured. We manufacture 100% in Italy and Km 0 on request. We use energy from our two photovoltaic systems or from renewable energy sources, we only use LED lighting, we have reduced our plastic use both at our offices and in our packaging, we use a fume extractor and noise reducer and water pre-treatment systems. We are certified Oeko-Tex Standard 100, GRS, RWS, ZDHC Progressive Level, Supima®, BCI. We have also conducted an LCA on a good part of our production and will soon draw up our first sustainability report for 2021 according to ESG criteria.

What is your approach towards eco certifications?

There are definitely too many certifications and there is a lot of overlap between them. It would be good to simplify them to make decision-making easier for both businesses and consumers.

How do you communicate your ‘green’ policies?

Sustainability is the basis for all our choices. There is no more talk of sustainable collections and standard collections, for example. We prefer to think of Brugnoli as a sustainable business, rather than having sustainable items within the Brugnoli collection.

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