Looking to the future with the value of tradition

Sartoria Litrico exhibits at Pitti Uomo 101 in partnership with Bemberg

The recently concluded Pitti Uomo 101 welcomed Sartoria Litrico, the legendary formal menswear brand synonymous with tailoring elegance and expertise all over the world. Joining forces with Asahi Kasei, which donated its Bemberg fibre, Litrico exhibited suits designed for iconic clients by Angelo Litrico, the founder who left his tailoring legacy to his nephew Luca Litrico. Suits made for John F. Kennedy, Rossano Brazzi and James B. Irwin were presented at the event. The collection was completed with a piece owned by Angelo Litrico himself. 

The suits and the fibre enhance one another, highlighting the characteristics of both the fibre and the finished design. Bemberg, already a global leader in formal linings, is now exploring more casual horizons, revealing itself to be an excellent choice for men’s outerwear. Bemberg also represents the perfect testimonial for outlining its transition towards sustainability at Pitti Uomo. Conscious of the current times and of how crucial the role of fashion manufacturing is, Bemberg presented its new brand concept with the claim “Crafted Elegance” at Pitti Uomo 101. A statement in itself, the label clearly and effectively conveys the brand’s core values: uniqueness, preciousness, quality and refined aesthetic teamed with its mission of environmental accountability.

© Nuova Libra Editrice

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